Client attraction. Business growth. Pretty profits.

4 Super Effective Ways To Increase Blog Subscribers

Grow your blog subscribers.

Four minds are better than one. Cross pollination of ideas between bloggers and business owners creates awesome results.

So when gathering ideas to increase blog subscribers why not turn to your awesome Aussie lady business owner and blogger friends who happen to have achieved many of the milestones you are working towards already?

For you it might be crafty blogger peeps or rhino wrestling blogger blokes. Whoever it is, go chat to them.

Here is what my ladies had to say!

Write A Book

Write a book! Whether you publish through traditional means or self-publish, a book gives you a great opportunity to connect with and inspire potential subscribers.

It doesn’t matter if it is short or long as long as you communicate what you are all about in a compelling manner and give value! I give away a free eBook on my website to encourage visitors to become subscribers and I have a published book that encourages people to subscribe if they are looking for more once they have read it.

Serena Star-Leonard,

Treat Them Like A-Listers

Be insanely generous to your subscribers. I give my subscribers so much free info, as well as exclusive discounts. Treat them like the super-special peeps they are, and they’ll stick around!

Jess Van Den,

Bust Out A Super Series

Run a series. No one wants to miss out so they subscribe without thinking about it because they know what’s coming next. My Blogging Tips A-Z series has been very effective for increasing subscribers although engagement and comments are much lower than on other posts.

Annabel Candy,

Give, Give & Give Some More

I’ve been able to increase my subscriber database through hosting competitions and giveaways on my blog – and promoting them through social media networks and competitions sites. I only giveaway prizes relevant to my audience so that the subscribers stick around once they’re in.

Nikki Parkinson,

What do you think? Could these ideas work for you?

Just in case you are still unsure here is one more effective way to increase subscribers that can be used by ANY blogger.

Host A Blog Challenge

Hosting a blog challenge is brilliant for increasing subscribers and keeping them engaged because you work towards a common goal. It might be blogging every day for a month, sharing a craft tutorial every Tuesday or creating an info product, whatever is relevant to your audience.

You know bloggers love to participate in challenges for the camaraderie, discipline and feedback. The beauty of this is being the host you are recognised as a leader and will grow your tribe.

Take Action

Ideas, tactics and tips are fantastic BUT only if you take action. Think about the suggestions above then identify how you can make them work for you and your audience.

Share your ideas in the comments below!

P.S. Don’t forget if you’d love to know more about hosting a blog challenge check out How To Host A Blog Challenge…Lessons Learned.


17 Responses to 4 Super Effective Ways To Increase Blog Subscribers

  1. I plugged your blog challenge on my latest article. 😉 I need to come up with more compelling newsletter content.. I like the series idea. And I’m starting my first manifesto book!

    • I saw that Janet. Thank you so much for including my work.
      Wow, you have made leaps and bounds in the last few days in terms of clarity and purpose. I can’t wait for the newsletter series and manifesto!
      Cheers, Caylie

  2. Great Ideas.

    I have one suggestion. I’m VERY much into re-purposing my efforts. One way to do that is to write your book in your blog. Outline it and break it into sections. Now write a post for each section. When you have enough you can cut and paste them into a Word Document and tweak. By the time they read your book there isn’t going to be 1 person in 1,000 who realizes that they have seen part of your book on you blog last month or last year. One effort – two results. Oh Hale Yes!

    • Hey there Dr Hale!
      Love your suggestion – thank you for contributing your expertise. A-listers such as Pat Flynn and Darren Rowse use this tactic.
      I think repurposing content is an opportunity regularly wasted by content creators (me included). Even if you are not consciously writing a book through your blog it’s definitely worth reviewing the archives for content that can be repurposed as reports, ebooks, videos, podcasts, slides and so much more.
      Cheers, Caylie

  3. Hi Caylie!

    Stopping by from UBC. 🙂

    I love your tips! The book is on it’s way in my case.

    Taking action is always key, but what about the overwhelm and knowing where to start/next step? There are so many shiny objects and I feel that deciding “What’s next” can be much more difficult than having new ideas.

    I don’t tink I’ll ever hos a challeng, but if you do, i just might participate. 😉

    All the best!

    • Hi Stella,
      Where are all the ‘shiny objects’? If they’re online can you dedicate an internet free day dedicated to working on your book. Perhaps allocate a small period of time each week to exploring new ideas with the commitment of not starting any new projects until the current one is complete. That way you can know what you’ll work on next without skipping forward and not finishing anything.
      Cheers, Caylie

  4. I have written a book–not a 15 page report, but a novel.
    Maybe blogging the second novel would work. Any ideas on that?

    What sorts of free information would fantasy readers like, do you think?

    I am participating in this blog challenge to keep my writing skills in place.

    • Hi Charlotte,
      I’m not sure if this could work for you but a writer I know has been releasing a chapter a month of her novel to her subscribers. You could provide this free if looking to grow your subscriber list or as a paid series if seeking to generate income.
      As for free information (without knowing your readres) your audience might like to know about your writing process, how you develop characters, you favourite fantasy writers etc.
      Hope this helps!

  5. Some great advice here Caylie, I am currently writing a book so phew I am on the right tracks. It never ceases to amaze me how many people try to overcomplicate social media marketing, when really it’s about keeping it simple. Your information is concise and easy to absorb. Thanks

  6. Hi Caylie,

    Newbie to blogging and learning a ton! I’m a Professional Visual Artist, simply I create art for a living and lovin’ it!
    I’ve been thinking about starting a blogging challenge with my fellow artists. The challenge itself is that many are only Facebook, some have websites and less have blogs. I’ll be subscribing to explore more options -thank you!

    • Hi Peggy,
      Thank you so much for commenting! I wouldn’t worry that your artist colleagues don’t all have blogs. They could publish the image (or whatever the task is) on Facebook, their blog, wherever and you could set up a ‘linky’ on your blog. My new ebook ‘How To Host A Swingin’ Blog Challenge’ explains step by step how to do it. ( I’d love to help you with any other specific blogging questions as well. Feel free to add them here or send me an email: caylie (AT)
      Cheers, Caylie

  7. Hi Caylie – I love these ideas. I am currently compiling a book and mini series but before I do anything I ask myself “What can I do next that will help people in my niche the most?” It makes it easier then to know what my next step should be. I think engaging with folk is really important too – such as always responding to comments, for example – like you do! 🙂

    • Hi Karen,
      Thanks so much for visiting. That’s a VERY clever question to ask! It maintains focus on your audience and keeps you moving towards your goal.
      Best wishes for 2013!

    • Hi Kathy,
      They sure do and they love being considered special. Jess calls her list “Awesome Peeps” and it’s really helped grow it. I’ve noticed an increase in my Better Business Better Life Legends list too.

  8. Thanks for including me in this post, Caylie. And great suggestions all round. Coincidentally I’m running a series now! Not sure it’s brought more subscribers as yet but has definitely brought good engagement with my readers for the start of the year.

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